Logo Design & Brand Development
Developing a brand is much more then just creating a simple logo design using clip-art and some font you found on the internet. It is the face of your business, your identity. It is how people recognize you out of thousands of other businesses just like you. Your brand should be consistent across all mediums to help drive that identity to make a bold statement that expresses the benefits of buying your products or using your services.
Omnia Creative makes the process easy by helping you realize what that statement should be by researching and understanding your company’s needs, and targeted markets. Your mission will be the driving factor on how we come up with a comprehensive strategy to development a story through your brand.
Our 3 Step Strategy has been developed and refined over time to help take the pain out of the process so you can concentrate on what matters most… your business.
During the intake process, we will research your company’s history, culture, mission, product & service offerings, and your targeted demographic in order to start to develop a story around your brand. Upon the completion of the intake process, we will begin to storyboard some concepts and determine deliverable time and milestones.
Once we flesh out the details of the information we gathered during intake, we will set up and discuss the different milestones of this part of the process. Then our designers will begin the process of developing concepts that align with your business and will be presented in back and white. Once a single concept is confirmed, we will fine tune it by adding color variations and presenting those to you for review.
Review & Celebration
Once you have reviewed & approved the finalized version of your logo, we will begin to prepare the different file types for you to use in any web or print collateral and make them available to you. We can further discuss on how to apply your new brand across all of your online properties, company stationary, or products.
Be Recognized Everywhere
Branding doesn’t stop at just having a good logo design. In order to drive marketability and build trust, you must maintain consistency. By changing colors or typography across different mediums it will make your brand hard to recognize among your audience. We can help by developing a strategy to apply your brand in a way that helps establish trust in the marketplace.
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